MARKETINg & BUSINESS
PR & Media Relations
CHIEF EXECUTIVE OFFICER,
Recognized among Lawdragon’s “100 Leading Legal Consultants and Strategists,” Michael Coston has nearly 20 years of experience leading business development, marketing, and communication initiatives in the legal, corporate, and not-for-profit sectors. He specializes in developing client development and marketing strategies for professional services firms.
Michael provides strategic advisory consulting services to companies, boards of directors, and executives across a broad range of focus areas, including strategy, client development, marketing, diversity, and communication-related matters. He has coached hundreds of high-performing professionals over the years and has developed training programs focused on building and honing effective interpersonal communication and client development skills.
Prior to launching Coston Consulting, Michael served as the CMO for McKool Smith where he led the firm’s business development and marketing initiatives for nearly a decade and was instrumental in establishing the firm’s reputation as one of the nation’s most elite trial firms.
Michael entered the legal industry in 2005 as the Director of Marketing and Public Relations for Forchelli Deegan Terrana, a New York-based law firm. He later developed business development and marketing initiatives at two international AmLaw 100 law firms. Michael started his career as head of public and media relations for the Tweezerman brand, and helped cement the brand’s name in popular fashion and beauty magazines, from InStyle, Seventeen, and Allure, to Vogue, Elle, and O, among others.
Michael is a graduate of the University at Albany. He holds a master’s degree in Communication and bachelors’ degrees in both African American studies and English. After completing graduate school, Michael organized fund development and communication efforts for charitable organizations such as the Homeless & Travelers Aid Society, the Regional Food Bank of Northeastern New York, and the YWCA of Troy-Cohoes.
Named Business Equality Pride Magazine's "Top 40 under 40" LGBTQ+ Leaders, Angelica offers clients nearly 20 years of professional experience in business development, marketing, communications, and lateral hiring strategies in the legal, corporate, and not-for-profit sectors.
Prior to joining Coston Consulting, Angelica served as the head of marketing for Labaton Sucharow LLP, a nationally ranked plaintiffs’ firm that has recovered more than $12 billion on behalf of defrauded investors and consumers.
Angelica previously led marketing and client development efforts for litigation and corporate teams at three AmLaw 100 firms.
Angelica also co-founded a design company that launched a line of lifestyle products, some of which appeared on TLC Network and were sold in Rockefeller Plaza, Caesars Palace, and Universal Studios stores. During her six years advising the company, she counseled on business operations, marketing, PR, and customer development strategies.
Outside of work, Angelica devotes time to social justice – particularly LGBTQ – and animal rights issues, and serves on the board of two nonprofit organizations: Positive Tails and Catskill Animal Sanctuary. Coston Consulting's pro bono work for the Sanctuary earned the firm a Platinum Hermes Award in Media Strategy. She is a professional member of The National LGBT Bar Association.
Angelica received a B.A., magna cum laude, from Bucknell University and an M.B.A. from Baruch College. She also received a certificate in architectural design from Harvard University’s extension school.
Unlock your potential. Elevate your brand.
Coston Consulting is a black-owned business advisory firm devoted to helping clients expand their business, raise their profile, and maximize their profitability. The firm represents clients and individuals across industries and specializes in representing law firms. Focus areas include strategy; business development; marketing; public relations; recruiting; diversity, equity, and inclusion; and trainings and workshops.